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Ep #11 – 9 SOCIAL MEDIA TRENDS & PREDICTIONS FOR 2021 YOU NEED TO KNOW Twenty4Social Marketing with AmyLee

"If those Sunday morning screen time stats were any indication of just how much time we spent online in 2020, it’s possible that we’ve never used social media more than we did last year." Planoly Blog Author DARREN GRIFFIN INSTAGRAM: @DGRIFF123 writes. If there is anything, I know for sure it's that change is constant. We see it everywhere, with the internet and social media speeding up how often things change and how long items remain the same to become legendary.  Darren's article goes on to say "Last year, we collectively saw an uptick of 21% in monthly social media usage. We’re logging on more and staying longer when we do. Which prompts a question: what does our increased social media use last year mean for this year? Well, it means that all the new tools, exciting trends, and up and coming platforms that began to take shape last year will become commonplace over the next 12 months. And for marketers, small businesses, and influencers, it's critical to understand and implement those trends to have a successful go at social media marketing this year" {source: planoly blog}  In this episode, we'll dive deeper into this article and talk about the pros and cons of the top 9 Social Media Trends & Predictions For 2021 You Need To Know. We’re breaking down some of Planoly's 2021 social media trends and predictions to help you get a jumpstart on your social strategy for the New Year. If you are ready to learn how to.… Take the guesswork out of social media strategies. Find out what you’ve been missing after the latest algorithm updates. Turn social media from distraction or duty to interaction and beauty. Save time by taking powerful, social-media-friendly shortcuts. Create a thriving, happy and responsive community Then jump on the link in the show notes and book your free seat to my masterclass go to 5 Steps To Build A Highly Engaged Audience to reserve your seat for my FREE live masterclass. Links mentioned in this episode: www.twenty-4-social.com/toolswelove 5 Steps To Build A Highly Engaged Audience Use my exclusive link to get 50% off your first month! http://share.plano.ly/3bRTfM This episode is brought to you by PLANOLY, one of my favourite marketing tools. Planoly is built from a brand’s perspective. It’s more important than ever to be visible on social media; it’s almost impossible to keep posting original content daily when you are doing it manually. Using a scheduling system software platform is the key to bringing you to the forefront of your audience's minds on social media. With Planoly, you can not only schedule your posts to Instagram, Pinterest and Facebook, but you can also create and schedule Stories as well, and it’s all automated for you. PLANOLY was the first visual planner for Instagram – homegrown and beautifully crafted to be simple, clean and easy to use. Now we’re simplifying social marketing on Facebook and Pinterest too! — Send in a voice message: https://anchor.fm/twenty4social/message
  1. Ep #11 – 9 SOCIAL MEDIA TRENDS & PREDICTIONS FOR 2021 YOU NEED TO KNOW
  2. Ep #10 – Do Social Media Better Than Garry Vee, 5 Secrets The Experts Don't Want You To Know
  3. #09: My Top 3 Organisation Hacks For 2021
  4. #08: 10 Easy Steps To Hosting A Profitable Giveaway On Social Media
  5. Episode 7: How To Plan A Month of Social Media In 45 Minutes or Less

I hope you enjoy tonights Podcast Episode 1 – Curiosity. Below is some of the transcript from the show.

When it comes to relationships we all go through the same stages, before we completely immerse ourselves into that relationship. Our customers feel the same way.

Let me set the scene…

You’re at your best friends house for a dinner get together. For some reason your friend thinks getting all of their friends together, who have never met, is a great idea! This is always a risky move.

But tonight of all nights, it’s coming up to 6 months since your recent breakup and being around a bunch of people you don’t know isn’t that appealing.

Turns out though, the meal was great, everyone is laughing and joking around and you find yourself having a good time. You notice someone across the table and two people down that stops you in your tracks.

WHY? There’s just something about the way they talk, tell jokes, their mannerisms it intrigues you. You find your curiosity is piqued!

So you lean in, pay more attention to them. You want to know more about this person. You’re not sure why but you do. This person just seems to resonate with you.

Next minute you find yourself asking them questions to discover more about them, it’s almost a reflex action. You find yourself asking, Who is this person? Why do you want to know more about them AND how can you get to know more?

I’m confident that we have all been in this situation or similar – where someone has piqued your curiosity. Whether it was an attraction, in business or in any other situation your curiosity has been piqued.

That’s the first stage of any relationship and it’s important to remember that our customers go through that exact process when they come across a product or service they need. They are CURIOUS first.

I know if my curiosity is piqued, I am going to think about that thing, person or product for a while.

The issue is though, we get bombarded with so many things that make us curious these days that it’s overwhelming. So we usually make snap decisions and scan our surroundings putting things into two buckets – Junk & Look at Later. That ‘s called our curiosity filter.

This is how our customers’ brains are working also. Remember our customers are scanning up to 3000 pieces of marketing collateral every single day.

Between Facebook, Twitter, Pinterest, YouTube, LinkedIn Television or direct mail (yes they still exist) your customer is seeing SO much, almost too much to handle.

The harsh truth is an overwhelming amount of material is discarded – I mean how could it not?

It’s perfectly healthy to do that because at the end of the day we are all doing what we can to live a meaningful life right? So not everything is going to be useful to us. I know this may sound to down to earth, but believe me, it’s quite healthy.

Humans are primates, right? We have natural instincts, we collect things to help us survive in the world. Just like our animal counterparts, we collect physical, emotional and social resources that help us live a better existence.

The point to all of this; well to find out click the link on my Podcast Episode 1 – Curiosity!

Ep #11 – 9 SOCIAL MEDIA TRENDS & PREDICTIONS FOR 2021 YOU NEED TO KNOW Twenty4Social Marketing with AmyLee

"If those Sunday morning screen time stats were any indication of just how much time we spent online in 2020, it’s possible that we’ve never used social media more than we did last year." Planoly Blog Author DARREN GRIFFIN INSTAGRAM: @DGRIFF123 writes. If there is anything, I know for sure it's that change is constant. We see it everywhere, with the internet and social media speeding up how often things change and how long items remain the same to become legendary.  Darren's article goes on to say "Last year, we collectively saw an uptick of 21% in monthly social media usage. We’re logging on more and staying longer when we do. Which prompts a question: what does our increased social media use last year mean for this year? Well, it means that all the new tools, exciting trends, and up and coming platforms that began to take shape last year will become commonplace over the next 12 months. And for marketers, small businesses, and influencers, it's critical to understand and implement those trends to have a successful go at social media marketing this year" {source: planoly blog}  In this episode, we'll dive deeper into this article and talk about the pros and cons of the top 9 Social Media Trends & Predictions For 2021 You Need To Know. We’re breaking down some of Planoly's 2021 social media trends and predictions to help you get a jumpstart on your social strategy for the New Year. If you are ready to learn how to.… Take the guesswork out of social media strategies. Find out what you’ve been missing after the latest algorithm updates. Turn social media from distraction or duty to interaction and beauty. Save time by taking powerful, social-media-friendly shortcuts. Create a thriving, happy and responsive community Then jump on the link in the show notes and book your free seat to my masterclass go to 5 Steps To Build A Highly Engaged Audience to reserve your seat for my FREE live masterclass. Links mentioned in this episode: www.twenty-4-social.com/toolswelove 5 Steps To Build A Highly Engaged Audience Use my exclusive link to get 50% off your first month! http://share.plano.ly/3bRTfM This episode is brought to you by PLANOLY, one of my favourite marketing tools. Planoly is built from a brand’s perspective. It’s more important than ever to be visible on social media; it’s almost impossible to keep posting original content daily when you are doing it manually. Using a scheduling system software platform is the key to bringing you to the forefront of your audience's minds on social media. With Planoly, you can not only schedule your posts to Instagram, Pinterest and Facebook, but you can also create and schedule Stories as well, and it’s all automated for you. PLANOLY was the first visual planner for Instagram – homegrown and beautifully crafted to be simple, clean and easy to use. Now we’re simplifying social marketing on Facebook and Pinterest too! — Send in a voice message: https://anchor.fm/twenty4social/message
  1. Ep #11 – 9 SOCIAL MEDIA TRENDS & PREDICTIONS FOR 2021 YOU NEED TO KNOW
  2. Ep #10 – Do Social Media Better Than Garry Vee, 5 Secrets The Experts Don't Want You To Know
  3. #09: My Top 3 Organisation Hacks For 2021
  4. #08: 10 Easy Steps To Hosting A Profitable Giveaway On Social Media
  5. Episode 7: How To Plan A Month of Social Media In 45 Minutes or Less

Be sure to read more of my blogs about marketing and how you can improve your SEO, and marketing practices. Such as this post on planning 30 days of social media posts in one day

Until next time keep making it a magical day!

Amy-lee

xoxo